Sunlight Lifestyle Precinct Website

Overview

Sunlight Lifestyle Precinct is a joint project between Aquis Australia and the Gold Coast Turf Club, located at Bundall on the Gold Coast. The project brings together local and international design agencies to create a five-star, multi-use development through urban renewal and enhancement of approximately two hectares of land adjacent to the Gold Coast Turf Club. The project was designed to be complementary to the Gold Coast Turf Club's vision of transforming the broader equine precinct into a world class entertainment and tourism hub. Sunlight promises an artisan atmosphere through the infusion of exciting shopping, food markets, wellness, dinning and entertainment precincts, short stay serviced apartments and residential apartments.

RGC's Involvement

RGC was engaged to support the project's development approval process. We created a highly-functional, user-friendly, digital presence for the project that served as an information hub and clearing house for community feedback. Our in-house digital and design team created a stunning, on-brand site designed to communicate the scale, scope and benefits of the project to stakeholders, including nearby residents. We developed complex range of embedded forms that allowed the community to provide their feedback on the project to Gold Coast City Council. The site worked closely with a range of offline activities, including stakeholders briefings and community door knocking.

The Results

The website generated >2,500 visitors during the exposure period with nearly 100 positive responses to the project  submitted to the Gold Coast City Council as part of the approvals process.