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NEWS

All the latest from our world, including blogs, client news and case studies.

Blog

Why Ditching Mainstream Media For ‘Niche’ Publications Can Be Good For Your Company

October 14, 2018

We’d all love to see our name featured prominently in The Australian, the Australian Financial Review or the leading heralds, mails and posts across t...

Blog

The ruthless pursuit of online ‘likes’ gives you nothing

October 12, 2018

Imagine a popular social media channel that did not display the number of “likes,” mentions, impressions, followers, engagements or any other metric t...

Blog

Giddy-Up! A Day at the Races is a Super Way to Entertain

October 12, 2018

If you’re looking for a great experience to entertain clients, supporters, staff and partners then a day at the races is definitely something to be co...

Client News

Cory Johnston – One of Australia’s Leading Commodity Trading Companies

October 11, 2018

 Meat and agri-products trader Cory Johnston is celebrating its 50th year of operation in 2018 and is confident about its future after a decade w...

Blog

How Stories Create Chemical Reactions In Your Brain

October 11, 2018

World War I did not get off to a great start for Maurice Buckley (pictured second from left), one of Australia’s bravest soldiers and perhaps my favor...

Client News

Providence Puts The ‘Best On Show’ At New Display Village Launch

September 4, 2018

Ripley Valley’s Providence master planned community will unveil a new $15 million display village this weekend (September 1) with more than 1,000 visi...

Blog

Going Viral: What Social Media Activists Need to Know

July 18, 2018

 Inspiring stories of social activism, such as the Civil Rights movement and the fight against climate change, abound in history. And it is gener...

Blog

Fearless Girl Caught Up in Ironic Marketing Backfire

July 16, 2018

 When State Street Global Advisors wanted to make a statement about boardroom diversity in companies around the world, they settled on a PR ‘stun...

Blog

How To Vault Over A Content Marketing Pitfall

July 16, 2018

When it comes to content production and marketing, one of the biggest traps businesses fall into is trying to communicate through too many channels wi...

Blog

Re-Purposing Your Content To Maximise Value

July 16, 2018

Producing high-quality narrative content can be time consuming and expensive. Whether it is based on research, customer testimonials or product focuss...

Client News

CFMG Capital Wins Residential Land Parcel In Queensland Growth Corridor

June 22, 2018

National property group CFMG Capital will launch a new residential community in the Brisbane to Gold Coast growth corridor after beating fierce compet...

Client News

Travellers Paid More for Their Domestic Tickets in 2017

June 20, 2018

Travellers paid more for their domestic tickets in 2017, while corporate international fares remained flat and leisure travellers paid on average 4.3%...

Client News

SCA Property Group Sells Four Neighbourhood Shopping Centres Into $58 Million Unlisted Fund

June 18, 2018

Shopping centre owner and manager SCA Property Group (ASX: SCP) has backed continued investor demand for neighbourhood shopping centre investments, la...

Client News

Affordable city locations winners for interstate migration

May 21, 2018

Tens of thousands of Australians are prepared to move cities in their hunt for affordable housing, according to Propertyology’s analysis of the latest...

Blog

Where And When Are The Best Times To Engage With Social Media?

May 11, 2018

Social media has moved to the front seat of many PR and marketing strategies. Many groups and individuals engage with social media on a daily basis, a...

Blog

Adobe’s 2018 Digital Marketing Trends Are All About CX and Tech

May 11, 2018

Marketing’s transition from art to science continues to gather pace with top-performing companies almost three times as likely as their mainstre...

Client News

Brisbane’s simPRO Builds California Presence

May 9, 2018

Brisbane-based software group simPRO has established a team in California as part of a strategic move into the USA’s booming West Coast solar and secu...

Client News

SAM – The Super-Charged AI Chatbot has Landed in Australia

May 9, 2018

Flight Centre Travel Group’s (FCTG) powerful, pocket-sized chatbot travel assistant, is super-charged and ready to battle the travel grind on behalf o...

Blog

Banding Together – SEO and Content Marketing

May 9, 2018

Content marketing and search engine optimisation (SEO) go hand in hand, though they’re often viewed as being separate disciplines. For the best result...

Client News

Merrick Ubank Takes Gold at Aquis Champions Tour Showjumping Event

May 9, 2018

The Aquis Champions Tour showjumping event has concluded at Elysian Fields at Canungra on Sunday (May 6) with a narrow win by rider Merrick Ubank afte...

Client News

CFMG Capital Completes $8.1 Million Morayfield Acquisition

May 4, 2018

Diversified property group CFMG Capital has completed the acquisition of two parcels comprising 6.72ha for development as a residential community at M...

Client News

Beijing Developer Peng Bo Group Unveils Debut Australian Project

May 2, 2018

One of Beijing’s largest developers, the privately-owned Peng Bo Group, has unveiled its first project in Australia, with a $20 million boutique apart...

Blog

The Essential Small Business Marketing Technology Stack

May 2, 2018

Marketing technology (Martech) has exploded to almost unfathomable size in recent years. Few other areas have been disrupted, and continue to be disru...

Client News

The changing face of corporate travellers and what they want

May 1, 2018

The generational make-up of corporate travellers is evolving, but some of their interaction patterns might not be changing as quickly as expected.FCM ...

Client News

Providence Unlocks New Lots To Capitalise On Optimistic Ipswich Land Market

April 30, 2018

AMEX Corporation’s $1.2 billion Providence masterplaned community at South Ripley has launched another major land release at the project amid an ongoi...

Client News

Strong NZ Demand Drives simPRO Expansion To South Island

February 8, 2018

More companies in New Zealand will be able to streamline their businesses and increase profits with global job management software group simPRO expand...

Blog

Keeping It Real: How To Be More Authentic In Your Communications

January 17, 2018

The irony of blogging about how to manufacture authenticity does not escape me. Surely being ‘real’ does not require an instructional video? Unfortuna...