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Penelope ValentineLEADING software development company OurTradie has announced the appointment of Penelope Valentine as national sales manager. Ms Valentine, who will be based at the company’s Sydney office, will help drive national growth of the company’s software platform, PM Assistant. The software streamlines many of the daily tasks faced by property managers, including receiving and responding to maintenance issues and managing rental payments. Ms Valentine brings to her position an extensive knowledge of the property industry, with roles as co-founder of the Real Estate Project Australia and national corporate partnership and events manager for LJ Hooker. She has also worked at Ray White and McGrath Estate Agents corporate office. “Ms Valentine’s strong experience in sales and property and event management, her vast knowledge of the Sydney market and her extensive industry contacts make her the perfect addition to our team,” said OurTradie CEO Damian Hickey. “Her passion, determination and customer-centric approach will ensure she plays a vital role in PM Assistant’s future development.” Ms Valentine said she was excited to join a technology company that was delivering innovative new products for the real estate industry, particularly given her background in real estate, property management and business development management. “Once I saw the efficiencies that PM Assistant created and the fact that it saved property managers so much time, I knew it was a game changer for the industry,” she said. “I have been a property manager so I understand the complexities of the role. The automation of follow-up plus the centralised digital record of all communications drives greater profitability, creates systemised processes and gives property managers peace of mind that nothing can be forgotten.” She said she was looking forward to expanding the software’s presence nationally and overseas. “We believe that this will set a benchmark for the industry by creating more profitable businesses. I’m excited to help lead PM Assistant into its next phase of growth.” PM Assistant is a cloud-based solution working on web, ipad and mobile. For more information visit www.pmassistant.com.au Media enquiries to Brenton Gibbs  
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PM AssistantA SOFTWARE development company has launched a new property management software platform that is set to revolutionise the real estate industry. Brisbane-based software company OurTradie’s PM Assistant is an online mobile platform that streamlines many of the tasks faced by property managers, including receiving and responding to maintenance issues and managing rental payments. Major Brisbane and Sydney real estate agencies including LJ Hooker New Farm, Ray White New Farm and Di Jones Real Estate in Woollahra have already switched over to the software. OurTradie CEO Damian Hickey said PM Assistant, which offered a full suite of services for different aspects of property management, was modernising the industry. “With PM Assistant, we’re looking to take the real estate industry into the future with the introduction of online real estate services,” he said. “We’ve already received a tremendous amount of interest and support from a number of real estate agencies who want to free up staff time so they can grow their businesses and take them to another level. “We hope to further expand interstate and overseas in the near future.” He said the online platform had been designed to make the lives of property managers around Australia and overseas easier and less stressful. “This is a program that will help save time, increase productivity and efficiencies and improve customer and staff satisfaction,” he said. PM Assistant streamlines the following aspects of your real estate business: Maintenance: Using PM Maintenance can cut managing a simple property maintenance task from 30 minutes to five minutes. From initial enquiry from the tenant to final payment and reconciliation PM Maintenance automates the full maintenance process. It allocates, remembers, measures and categorises all jobs, creating a transparent history of communication. No longer are paper invoices required from tradespeople. Arrears: PM Assistant allows property managers to move arrears management from being a constant source of work and worry to a set of easy to complete tasks using a powerful automated arrears policy incorporating reminders, payment requests and notices via email, SMS and letter. It establishes a uniform and consistent process for interaction with tenants and for reporting to landlords. “Agencies have been able to significantly reduce their arrears disputes, property maintenance workload and in turn increase the value of their rent roll,” Mr Hickey said. “Agencies are better able to drive sales and service and build important relationships with landlords and tenants as a result.” Brett Greensill, principal of LJ Hooker New Farm, said, “Property maintenance is an area fraught with concern for agencies. With PM Assistant, we have taken a solid step in improving our customer service levels around maintenance and we have seen a noticeable and consistently sustained improvement in our rate of arrears.” OurTradie is looking to add a new feature that will help property managers manage their inspections in May 2015. PM Assistant is a cloud-based solution working on web, ipad and mobile. For more information visit www.pmassistant.com.au Media enquiries to Brenton Gibbs
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